Our Team

FOUNDER & CEO

Brad McKay

Brad McKay is an entrepreneur and strategist who has built and led multiple digital marketing and automation agencies, specialising in the intersection of technology, systems, and business growth. With an MBA in Marketing Management and a Graduate Certificate in Product Management, he brings a rare mix of creative vision and technical execution. Brad’s career spans two decades of helping businesses design scalable marketing ecosystems, optimise operations, and integrate intelligent automation. At The Scope AI, he focuses on transforming complex ideas into efficient, measurable systems that drive performance and long-term scalability.


Founder, HEAD OF AI

Michelle Lew

Michelle Lew is a systems architect and information technology strategist with a proven track record in delivering complex automation and integration projects for leading enterprise sectors where she has led the development of a large-scale track-and-trace platform for multi-national logistics provider, designed enterprise architecture for the Australian energy sector, and delivered projects for the Australian Defence Forces spearheading transformation initiatives across Logistics, Energy, Military Education and Technology sectors.

At The Scope AI, Michelle leads architecture and system design — translating emerging technologies into scalable, business-ready solutions. Renowned for her analytical precision and strategic foresight, she builds intelligent ecosystems that seamlessly connect people, processes, and technology to drive sustainable growth.

Office: Melbourne, Australia

Call +61 3 4821 1199

Site: https://ai.thescope.com.au

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